How to Earn More Revenue on Magfi Ads?

Reference

by Mehmet Fatih Hastürk

In Magfi Ads, community managers earn revenue based on the number of ad impressions. The system detects how many people the ad has reached and makes payments accordingly. Therefore, more ad views directly mean more earnings. In large, active, and engaging groups, as ad visibility increases, so does the income of the community owner. Likewise, users who manage multiple groups can generate views in each group separately, thus increasing their total earnings. In short, in Magfi Ads, more communities and more impressions mean higher income.

In this article, we will share various insights from Magfi Ads on how Magfluencers can earn more revenue. First, let’s look at the reasons why the number of ads in digital advertising, and specifically in Magfi Ads, may vary:

The Realities of Digital Advertising

Digital advertising has a dynamic structure, and changes in the number of ad impressions are completely natural. Advertising platforms analyze many variables such as user behavior, budget, targeting criteria, and campaign goals to decide when, where, and to whom ads will be shown. During this process, factors like decreased user interest, audience saturation, or budget adjustments may cause ad numbers to increase or decrease.

Additionally, depending on the campaign’s purpose (e.g., brand awareness, engagement, clicks, or conversions), the system constantly optimizes the frequency and number of ad displays. Therefore, instead of a fixed number of ads, it is more accurate to talk about a flexible and adaptive structure that fluctuates throughout the campaign. This variability is a result of the measurability and real-time intervention capabilities inherent in digital advertising.

What Factors Affect the Number of Ads in Magfi Ads?

The number of ads shown in Magfi Ads may vary depending on factors set by advertisers, such as “campaign objective, budget, interest category, seasonality, sectors excluded from ad delivery, and community quality.” Let’s examine these factors one by one:

1- Campaign Objective & Sectors Excluded from Ad Delivery

Magfi Ads offers four different campaign objectives. Among these, reach, traffic, and app installs are primarily brand-oriented. The community growth campaign objective, however, is designed specifically for community managers on Telegram who want to grow their channels or groups.

Magfluencers can use the “Excluded Sectors” feature on the Magfi Ads platform to block ads from certain sectors. This restriction can apply either to brand-based or community-based ads, as specified in the campaign objective.

When ad delivery is blocked for a sector, the selected ad type will no longer appear in that community. Since this reduces the variety of sectors a Magfluencer accepts ads from, it may lower the overall number of ads they receive.

2- Campaign Budget

In digital advertising, campaign budget is one of the most important factors that determine everything from reach to effectiveness. Budget directly impacts how many people see the ad, how often, and for how long. High-budget campaigns have the advantage of reaching a broader audience, testing across different segments, and feeding more data into the algorithm’s learning process.

Conversely, limited budgets may restrict ads to only certain audiences and for shorter durations, which limits ad performance.

In Magfi Ads, campaign budget plays a critical role in matching ads with communities, as it determines the targeted number of impressions. Limited budgets yield fewer impressions, while higher budgets secure more impressions. Ads with limited budgets may appear rarely—or not at all—in communities with higher impression potential, while higher-budget campaigns can be distributed across a broader network of communities.

3- Interest Category Selection

Another key factor that influences the number of ads in Magfi Ads is advertisers’ choice of interest categories. Each community is assigned an interest area based on the content it shares. When creating campaigns, advertisers select categories they believe fit their ads, and Magfi Ads’ algorithm matches ads with communities accordingly.

For example, if an ad is assigned the categories “Economy, Cryptocurrency, and Business,” it will not appear in communities tagged under “News & Media, Sports & Fitness,” etc. Magfi matches communities to ads strictly based on advertiser targeting.

4- Community Quality

Community quality is calculated using click-through rates (clicks/impressions) from brand ads shown in that community. Communities with high click-through rates are marked as higher quality, while those with lower rates are marked as lower quality. Community quality can often be improved by selecting ads that fit the community better.

So why does community quality matter in ad matching?
When an ad is matched with a community, communities within the advertiser’s chosen interest categories are ranked by quality score, and then ads are matched with a number of communities depending on the advertiser’s budget. For example, if an advertiser’s budget allows their ad to match with 30 communities in the “News & Media” category, the community ranked 31st in quality will not receive the ad. For that community to get the ad, a higher-budget campaign would need to be entered into the system.

5- Seasonality

Seasonality is another factor that directly affects ad numbers in Magfi Ads. For example, interest increases in “vacation and camping products” during the summer, “gift suggestions” or “game discounts” near the new year, and “personal development and education” in the early months of the year. Just like other digital ad platforms, Magfi Ads also experiences surges in certain categories at specific times of year.

The rise of discount and deal ads in November, or travel brand ads during holiday seasons, are prime examples of this.

Tips to Earn More Revenue

1- Open More Communities in Different Areas

For community managers, opening more communities on Magfi Ads can significantly increase revenue potential. Each new community represents a new source of impressions. This means the manager can reach different audiences and generate income separately from each community. Since each community may have a unique target audience, more variety leads to more ad displays. This, in turn, means more impressions and higher revenue.

Additionally, managing multiple communities allows advertisers to reach a broader audience with their campaigns. With each community targeting different demographics or interests, ads can be displayed in a more tailored manner, improving performance. As a result, managers not only earn from a single group but also diversify and increase their income by appealing to a wider audience.

For example, instead of waiting for advertisers targeting only “News & Media” content, a community manager can grow communities in diverse areas such as “Economy, Cryptocurrency, Business, Movies & TV Shows.” This way, even when demand for “News & Media” ads is low, they can still earn revenue from ads in other categories.

2- Keep Your Channel Active and Gain More Impressions

On Magfi Ads, channel activity is a key factor that directly affects ad revenue. An active and engaging channel has a greater potential to attract users. People spend more time in communities that are frequently updated, actively managed, and filled with interesting content. This ensures that ads reach more people.

Keeping your channel updated and engaging ensures that ads are shown more frequently and to the right audience. More engagement (likes, comments, shares) and higher participation lead to more ad impressions, which directly increases revenue. Moreover, active channels are more likely to be recommended among users, which helps grow membership numbers and, in turn, boost impressions.

In conclusion, keeping your channel consistently active and lively not only increases impressions but also helps you build a loyal audience by earning the community’s trust.